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Blog
 / Beauty

Cleansing, the first gesture of beauty

10 February 2025
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Cleansing the face is one of the most undervalued beauty practices. Often, due to laziness or lack of time, we tend to resort to the classic soap and water combination, which, however, is not enough to guarantee beautiful, radiant skin. The skin is like a painter's canvas: it must be clean and perfect in order to give the right emphasis to the colours and luminosity to the drawing.

The first step in taking care of the face is therefore careful cleansing with specific products, done at least twice a day: in the morning to reactivate the circulation and make the skin more receptive to subsequent treatments; in the evening to oxygenate and eliminate impurities, perhaps combining active cleansing ingredients and make-up removing ingredients.

Here are the Max Pier products that should not be missing from your beauty routine:

  • Cleansing milk: moisturising and soothing, it is suitable for daily cleansing of the face
  • Skin ph-optimiser Toner: moisturising, toning and dermopurifying, it rebalances the Ph altered by actual cleansing
  • Micellar water: for all skin types, light, delicate and non-oily, it removes make-up, traces of smog and impurities

Small daily gestures, great results.

Good Skin Care to all!

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